Human
Health, dignity, voice, skills, inclusion and wellbeing — what changed for people.
Focus Areas
Public · Economics · Digital · AI
Four focus areas, each read through Human, Nature and Future lenses. Wherever your programme sits, we start with the people it serves.
Overview
Impact looks different in a health camp, a livelihood scheme, a digital service or an AI rollout.
The questions change; the discipline does not. In every focus area we listen to the people closest to the change, measure what matters to them, and turn findings into decisions.
01 · Focus area
Public
Government schemes, NGO programmes, CSR initiatives and public services.
Public programmes succeed or fail at the last mile — at the clinic desk, the ration shop, the classroom or the helpline. We assess whether services reach the people they were designed for, how people experience them, and what changes in their lives as a result.
What we measure
- Reach and targeting: who is being served, and who is being missed
- Service experience: access, dignity, waiting, cost and trust
- Outcomes: what changed for participants, in their own words and in measured indicators
- Assessment aligned with national CSR and public-reporting rules where they apply
Where it fits
Health camps and community health programmesEducation and skilling schemesSocial protection and welfare deliveryWater, sanitation and civic services
02 · Focus area
Economics
Livelihoods, enterprise, income and local economies.
Economic programmes promise better incomes and more resilient households. We look at whether that promise holds: changes in earnings, assets, costs and stability — and the trade-offs people make along the way. Where evidence allows, we frame results in cost-effectiveness or social-return terms, with the assumptions written down.
What we measure
- Household income, expenditure and resilience indicators
- Enterprise and producer outcomes: sales, market access, inputs
- Cost-effectiveness and SROI-style framing, with stated assumptions
- Gender and inclusion lenses on who gains and who carries the cost
Where it fits
Livelihood and microenterprise programmesFarmer and producer organisationsFinancial inclusion and credit productsSkilling-to-employment pathways
03 · Focus area
Digital
Digital inclusion, e-governance, platforms and digital public services.
Downloads and log-ins are not impact. We assess whether digital services are adopted, trusted and useful — and whether they actually make life easier for the people using them, including those with low connectivity, low literacy or shared devices.
What we measure
- Adoption funnels: awareness, access, first use, repeat use
- Trust, usability and accessibility, including assisted use
- Real-world outcomes: time, cost and effort saved
- Exclusion risks: who drops off, and why
Where it fits
E-governance and citizen-service portalsDigital literacy and inclusion programmesFintech, agritech, edtech and healthtech productsHelplines, chatbots and assisted digital centres
04 · Focus area
AI
Responsible AI readiness and the outcomes of AI-enabled programmes.
AI is moving into public services and social programmes quickly. We help organisations understand whether an AI tool is ready for the people it serves, whether it is being used as intended, and what it changes — for users, frontline workers and institutions. AI is one of our focus areas and an aid in our analysis, always under human judgement.
What we measure
- AI readiness: data, people, processes and safeguards
- User and frontline-worker experience of AI tools
- Fairness, transparency and accountability checks
- Outcomes of AI-enabled services compared with the status quo
Where it fits
AI assistants in health, agriculture and educationAutomated eligibility or triage toolsAI skilling and literacy programmesOrganisations planning their first AI deployment
Across every focus area
Read through three lenses.
Nature
Land, water, climate resilience and biodiversity — the ecosystems a programme touches.
Future
Skills, systems, digital and AI readiness — gains that outlast a single project cycle.
Need a focus-area assessment?
Tell us about your programme and what you need to understand. We will suggest the right focus, lenses and methods.